Establish Influence For Your Brand With Klout - Personal Branding Blog - Stand Out In Your Career

Establish Influence For Your Brand With Klout - Personal Branding Blog - Stand Out In Your Career Measuring social media influence for your brand is important when establishing credibility in this online world of business. While many tools track your authority, it is Klout that remains at the top in terms of being the standard. Recently the company announced its method of calculating a user’s score, which can help you gain more insight for a better online persona. Klout analyses your brand’s content, shares, retweets, and communication through their own proprietary algorithm. The tool bases a user’s score anywhere from 1 to 100, and displays the level of influence according to your connections and activity. How can your personal brand benefit from an understanding of Klout’s measurement methods? There are several factors to consider when building your score. ? Original and authentic content Klout takes into account an individual or brand’s influence through remarkable content that generates a conversation. This is especially the case for those who appear on Wikipedia, which can greatly increase a user’s score. Pay special attention on your blog and on social media to unique reactions with high level influencers. This will help establish your brand as a leading authority online. ? Pay attention to your most active social networks Where your community is engaging will directly affect your influencer score on Klout. Your brand will want to make sure that the most active accounts are connected in order to factor this in. Depending on your niche there may be some social profiles that are more important than others. If your brand is selling goods for example, then Instagram, Facebook, and YouTube will rank higher than other networks due to the importance of images and video. ? Offline and online branding go together While social media is still a major factor in measuring influence for a brand, there are events, seminars, as well as online activity that can help establish your company as a leader in your industry. Brand perception is often generated from both arenas and encourages feedback or a ‘buzz’ online. By better understanding how your score is calculated your brand will be able to hone in more on which activity is building the most influence for you. Learn how to improve your social proof by observing what the competition is doing, and always be open to change in strategy through this process. Author: Susan Gilbert uses her laser focus knowledge to coach and provide online marketing and social sharing programs for authors, speaker, experts and small businesses. An entrepreneur since 1987, Susan has evolved years of traditional business experience into several cutting edge projects which includes her digital marketing company, Online Promotion Success. Author and publisher of several books including “The Land of I Can,” and “KLOUT SCORE: Social Media Influence, How to Gain Exposure and Increase Your Klout,” Susan combines online marketing with strategic thinking to create successful programs. Working most often with authors and entrepreneurs, she understands promotion at a personal level as a regularly quoted resource in USA Today, Entrepreneur, Inc. Magazine and many more. Follow her Digital Marketing Tips at her blog: www.SusanGilbert.com

Why You Need to Self-Google Once a Week - Executive Career Brandâ„¢

Why You Need to Self-Google Once a Week What are recruiters and employers looking for when they Google candidates?

The Job Search How to utilise your time - Margaret Buj - Interview Coach

The Job Search â€" How to utilise your time Your perfect job role The first step in performing a time efficient job search is to decide on what you want from your next role. By narrowing down the jobs that you are willing to do, you will be better prepared to focus on applying for the perfect role rather than wasting your time on positions that do not interest you. It is important to consider which locations you would be happy to travel to, your salary expectations and the hours that you would be willing to work. Do not spend time applying for roles which do not meet these criteria, accepting an unsuitable job offer will only lead to your unhappiness and another job search in the near future. Organise your time Once you have your perfect job criteria in mind you can start to organise how you are going to spend your time, beginning with updating your CV. You should consider updating your CV to suit each role that you apply for, while retaining same the basic structure. When your CV is complete allocate time each day to search for, and apply to suitable vacancies. Set aside enough time to answer any questions which arise during the application process, and to write a cover letter which is tailored to the company and position which you are applying for. It is important to spend time doing this, as companies will be more inclined to invite you to an interview when it is clear that you have dedicated time to researching their business and the available role. Stay focused When you find the time to work on your job search it is vital that you do not get distracted, but make the most of the time available. If possible, find a quiet place to work away from other people, turn off the television and radio and make yourself comfortable. If you are in an uncomfortable chair or have poor lighting you will find it difficult to concentrate. Set yourself a target such as the number of jobs that you would like to apply for in a set time; this will motivate you to focus your attention on the task at hand. It is also advisable to log out of your social media accounts so that you are not distracted by notifications or messages coming through. Record your progress As you apply for jobs, keep a record of the companies that you have contacted and how you applied. You can then refer to this each time you resume your search and avoid sending repeat applications. This is also helpful for when you would like to send follow up emails as you will have the information that you need in front of you. If you do not receive responses to each of your applications, do not be discouraged. It is easy to dwell on the negative aspects of a job hunt, but if you remain positive you will feel motivated to continue until you receive that important job offer. Author Bio Sasha Davison is a digital content writer for the Manchester based legal recruitment specialists BCL Legal. Using their knowledge and understanding of the legal industry, BCL Legal can find candidates the perfect law job to match their experience and specialism.

Tough (Question) Tuesday Installment 27

Tough (Question) Tuesday Installment 27 Simplify Life from things we forget. Visit kiss the rest of your day goodbye. Is there a task that is taking forever to complete? A goal that should have been reached eons ago? A way youre doing something that just isnt sticking? Well then, please ask yourself: Are you making things too complicated? Ill be admitting my addiction to making things too complicated and what Im doing to fix it! in the comments section. Please join me! You can read all of the Tough (Question) Tuesdays here.

Resume Writing Services Near Modesto CA

Resume Writing Services Near Modesto CAIt is not difficult to find services near Modesto CA. Some of the great benefits of using resume writing services near Modesto CA are that you get a personal touch and easy access to the people who will be hiring you, they are flexible, fast and allow you to focus on your career.A resume can mean the difference between a job offer or a job and no job. A good resume is essential to land the best job, even better if it lands you a job that pays well! If you are an experienced writer, you are an asset to a company that needs to hire an expert to write its resumes.The first step is to write a resume, of course for a decent amount of money, since it is an investment in the future career of your future employer. A good resume will show the qualities that employers look for in a candidate, these qualities include, leadership, professionalism, commitment, potential, a history of good work performance, etc.When writing a resume, it would also be wise to include a cover letter, even though it does not need to be lengthy. This should include a list of three things your potential employer would find most appealing about you: your skills, interest, and experience. Use the format of resume but leave out a section for your cover letter.Always keep in mind that the prospective employer will not see the resume until it has been received and the employer has read it. It will be up to you to deliver the job search coup de grace, that is to say, what qualities and skills did you display that made you a good choice? The skill section of the resume should be short and concise, just be sure to include it, as it is likely that the employer will appreciate it.Aresume should include not only your name and contact information, but include contact information for at least three references, and not more than two. References are valuable and sometimes can even create a professional relation with your prospective employer that may help you land the job you seek.There is nothing to lose by doing your research, but remember to let your prospective employer know the date you mailed your resume, and who received it and your return e-mail address. Remember the target audience, which would determine how many resumes should be sent.

Unemployment Jobless Claims Are the Lowest in 43 Years

Unemployment Jobless Claims Are the Lowest in 43 Years The number of Americans filing for unemployment benefits held at a 43-year low last week, pointing to sustained labor market strength that could pave the way for the Federal Reserve to raise interest rates in December. Thursday’s report from the Labor Department added to data such as September automobile sales and manufacturing and services sector surveys in reinforcing the view that economic growth picked up in the third quarter after a sluggish performance in the first half of the year. “The data are making the Fed’s current policy look too wrong footed and the markets are waiting for them to get back on track, most likely in December,” said Chris Rupkey, chief economist at MUFG Union Bank in New York. Initial claims for state unemployment benefits were unchanged at a seasonally adjusted 246,000 for the week ended Oct. 8, the lowest reading since November 1973, the Labor Department said. Claims for the prior week were revised to show 3,000 fewer applications received than previously reported. It was the 84th consecutive week that claims remained below the 300,000 threshold, which is associated with robust labor market conditions. That is the longest stretch since 1970, when the labor market was much smaller. Minutes of the Fed’s Sept. 20-21 policy meeting published on Wednesday showed several officials believed it would be appropriate to increase interest rates “relatively soon” if the economy continued to gain strength. Video Player is loading.Play VideoPlayMuteCurrent Time  0:00/Duration  0:00Loaded: 0%Stream Type  LIVESeek to live, currently playing liveLIVERemaining Time  -0:00  SharePlayback Rate1xChaptersChaptersDescriptionsdescriptions off, selectedCaptionscaptions settings, opens captions settings dialogcaptions off, selectedAudio TrackFullscreenThis is a modal window. 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This modal can be closed by pressing the Escape key or activating the close button. The U.S. central bank raised its benchmark overnight interest rate last December and has held it steady since, largely because of concerns over low inflation. But there a signs that inflation will gradually rise toward the Fed’s 2 percent target as the dollar’s rally fades, which should ease some of the deflationary pressures from overseas. In a second report, the Labor Department said import prices gained 0.1 percent last month after declining 0.2 percent in August. In the 12 months through September, import prices fell 1.1 percent, the smallest decrease since August 2014, after declining 2.2 percent in August. “The underlying trend in imported deflation is improving and is consistent with a gradual waning of the drag from the stronger dollar and lower global commodity prices,” said Blerina Uruci, an economist at Barclays. “An improvement in imported inflation should help to stabilize domestic core goods prices in the coming months, and push the overall core CPI (Consumer Price Index) higher.” The rising prospects of an interest rate hike in December and weak trade data from China hurt U.S. stocks. The dollar fell against a basket of currencies, while U.S. Treasuries rose. STRONG LABOR MARKET Economists had forecast first-time applications for jobless benefits rising to 254,000 in the latest week. The four-week moving average of claims, considered a better measure of labor market trends as it irons out week-to-week volatility, fell 3,500 to 249,250 last week, also the lowest level since November 1973. While the pace of employment growth has slowed to a monthly average of 178,000 jobs so far this year after averaging 229,000 positions per month in 2015, it remains well above the roughly 100,000 that Fed Chair Janet Yellen says is needed to absorb new entrants in the job market. Thursday’s claims report also showed the number of people still receiving benefits after an initial week of aid declined 16,000 to 2.05 million in the week ended Oct. 1, the lowest level since June 2000. The four-week average of the so-called continuing claims dropped 25,750 to 2.07 million. That was the lowest reading since July 2000.

Hate Negotiating Youre Losing $600K - Work It Daily

Hate Negotiating You’re Losing $600K - Work It Daily As I work with people of all ages on their career goals, there is one skill set that determines just how successful they’ll be: Their ability to negotiate. In my observation, most people simply hate it. They avoid it like a loud, drunk friend in a public place. Here’s why... From the day we are born, we are conditioned to avoid creating uncomfortable situations with other people. Here are some the rules we learn: Don’t make people cry. Don’t embarrass people. Don’t insult others. Translation: Don’t create situations where people feel bad. Sound familiar? And yet, negotiation by its very definition is the act of two people with different viewpoints and goals working together to come up with an agreement they can both be happy with. In other words, both sides are going to feel bad until they can come up with a solution each is satisfied with. So, for all of you who have been avoiding negotiation because you don’t enjoy it, I’ve got a news flash: Nobody enjoys it until it’s over! And, I’ll tell you something else... the smart folks are sucking it up, negotiating, and reaping the rewards while you stay miserable. Your Career is an On-going Negotiation If there is one thing I can teach people in 2012, it’s you are not an employee with zero negotiating power left helpless to feel bad and desperate to find a new job to feel good. That is a weak, outdated mindset. Instead, you must now see yourself as a business-of-one who has the power to negotiate everything. Yes, you heard me, EVERYTHING. However, that doesn’t mean you should go guns blazing into your boss’ office and demand a raise, a four-day work week, and the ability to bring your cat to work. Why? Because Your Boss isn’t Happy Either! You may be shocked to hear this, but while you’ve been complaining and stressing about how bad your situation is, your boss has not been sitting back and thinking she has the deal of a lifetime with you. In fact, I guarantee when you engage in negotiations with your boss, she’ll have more than a few things to say about your performance and current situation. So, you need to be prepared. Remember: Both sides go into this dissatisfied. Your goal is to negotiate carefully until you get to a place where you can both be happy. Would You Improve Your Negotiating Skills for $600K? A recent study shows when new professionals negotiate a $5K raise at the beginning of their career and continue to negotiate over a lifetime they earn $600K more than their peers who don’t negotiate. The simple fact is those who negotiate get compensated for effectively navigating the uncomfortable process of getting to a place where both sides are satisfied. My question to you is: Why aren’t you doing it too? Burning cash image from Shutterstock Have you joined our career growth club?Join Us Today!